Sarawak's AirBorneo unveils logo and tag line

KUCHING (Aug 21): Sarawak’s very own airline, AirBorneo, on Thursday unveiled its official logo, the ‘Wings of Unity’, marking a key milestone as the airline prepares to begin operations in January 2026. 

The logo was launched by Sarawak Premier Tan Sri Abang Johari Tun Openg during a special unveiling ceremony held at the Satria Pertiwi Complex here.

The airline also introduced its brand tag line ‘Borneo For You’, which reflects AirBorneo's vision of purposeful travel, cultural celebration and bridging both the public and business communities across continents.

irBorneo in a statement on Thursday said the airline will take over and expand on the services provided by MASwings, offering both full-service routes and essential rural air services to remote communities.

“With a focus on quality service and a deep connection to local heritage, the airline's brand identity incorporates elements of Sarawak's colours and motifs, symbolising the region's unity and diversity.

“Through the unveiling, AirBorneo cements its role not just as an airline but as a cultural bridge and storyteller of the skies — uniting heritage with modern aviation and carrying the pride of Borneo into global horizons,” it said.

Abang Johari announced the establishment of AirBorneo on Feb 12 following the signing of a sale and purchase agreement between the Sarawak government and Malaysia Aviation Group Bhd.